Using RSS to create dynamic content for SEO

Written by Carolyn Shelby

Podcast & Media Features, SEO Strategy & Growth, Technical SEO & Performance

The Beginning SEO Podcast with Brian Mark and David Brown (that was just posted today) talks about using RSS and XML to incorporate news, headlines and blog headlines into your websites to keep the content fresh, the visitors returning and the bots indexing on a regular basis. The podcast is about 30ish minutes long, and I’m the special guest, which is why I’m blogging about it 🙂

Thanks to Brian and Dave for having me on again!

Carolyn Shelby

Carolyn Shelby is the Founder & Executive Advisor at CSHEL Search Strategies, providing advisory on search, AI systems, and visibility risk. With more than 25 years of experience across digital infrastructure and search platforms, she works with organizations navigating platform behavior and discovery. She is a frequent industry speaker and a regular contributor to Search Engine Journal and Search Engine Land.

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