Spine-health launches new design, usability enhancements

Written by Carolyn Shelby

DEERFIELD, Ill. — Spine-health, a leader in online back pain and spine surgery information, announces the launch of their newly redesigned Web site. The new look marks a second wave in a series of usability enhancements that include additional functionality, improved speed, and enhanced navigation.

The initial phase of usability enhancements focused on behind-the-scenes technology and laid the groundwork for future growth.

“In February, we kicked off our improvement plan by implementing new systems that allow dynamic content serving, significantly increased the site speed and provided the room we needed to grow and continue improving,” said Mark Achler, CEO of Spine-health.

As part of the new software roll-out, the entire library of more than 2,000 physician written and peer-reviewed articles, plus the blogs and contributions of 10,000+ active users were ported into a completely new content management system.

“This second phase is exciting because it’s a truly visible sign of the progress we’ve been making. We’re very excited to continue expanding and enhancing our content and functionality to better serve our members and visitors,” Achler added.

Spine-health serves nearly 1,000,000 unique visitors per month, and features in-depth content, written by physicians and peer-reviewed, on pain topics specifically related to spine and back conditions. Spine-health is considered an authority on topics like back pain, chronic pain, osteoarthritis, osteoporosis, lumbar and cervical spinal stenosis and co-morbidities of those conditions such as depression, stress and sleep problems.

Spine-health can be found online at http://www.spine-health.com/

Carolyn Shelby

Carolyn Shelby is an Organic Growth & SEO Strategist with more than 25 years of experience helping enterprise brands, SaaS companies, and media organizations build lasting search visibility. She specializes in technical SEO, AI search adaptation, and strategic growth, and is a frequent industry speaker and a regular contributor to Search Engine Journal, Search Engine Land, and other top digital publications.

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