SEO 101: Starting Your Own Social Network

SEO 101 Podcast

Special guests Rhea Drysdale and Steve Bristol from LessEverything.com join me, Brian and Ne0 on SEO 101 to discuss the benefits and advantages of running your very own social network… Completely coincidentally, they’re also pimping LessEverything’s recently released open source social network platform, Lovd.

Download SEO 101: Open Source Social.
Originally aired on Webmaster Radio on 3/19/2008

So why would you want to start a social network?
In addition to adding coolness and generating additional traffic for your site. Branded social networks help build your brand by creating a community for your users and fans. The users connect with other like-minded people and while bonding with each other… they emotionally bond with the brand… that turns users into fans and fans into brand evangelists.

Let’s not forget that a social network also creates additional ranking opportunities for your site. More content, more potential spots to occupy on the SERPs.

So why is Lovd so special?
Lovd is a) really cool looking and fully featured right out of the box, b) FREE, c) open source, and d) supposedly very easy to install and run — if you’re familiar with Ruby On Rails. I say supposedly only because I am absolutely NOT familiar with RoR, and will have to defer to Steve’s expert opinion on that topic.

If you’re interested in adding a unique facet to your site, and you (or a geek you love) are familiar with Ruby on Rails, go check out Lovd — check the system requirements, demo, features, etc — then download it and give it a spin. It’s open source and you can’t beat the price 🙂