All posts by Carolyn

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Ecom Phenom: Social Media and eCommerce

Brian Mark and Robert Garcia, hosts of Ecom Phenom on BlogTalkRadio, had me on as a guest this past Sunday to discuss the role of social media in e-commerce — specifically Twitter and how it can (and should) be used by retailers to monitor buzz, build brand and relationships, and most of all, increase conversions […]...
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IM Spring Break: Sun, Fun and Internet Marketing

On the show, we regularly discuss the value of attending search conferences in terms of education and networking opportunities, and we strongly encourage SEO beginners to attend at least one. Unfortunately, these conferences are usually pretty expensive to attend. Between airfare, hotel, food (and bar), cabs to and fro, etc. it gets spendy fast. Thankfully, […]...