Tag Archives: Spam

How well does the Google algo catch spamdexers?

Posted on 16. May, 2007 by Carolyn Shelby.

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First off, I’m not picking on Google. I’m not, okay? I’m just puzzled, and so I’m asking some questions.

How good *is* Google at algorithmically weeding out spammers?

How good *is* Google at algorithmically weeding out spammers?

For all the talk lately about how awesome the algo has become at catching and stopping duplicate content, determining a site’s overall theme, evaluate (and factor in) the quality of the links, etc. I’ve come across some things that make me kind of wonder how much of that is actually true.

People’s Exhibit A: Metal Buildings

Metalbuildingdepot.com is #1 for “metal buildings” (which are the main kws for a press release client of mine, hence why I was being nosy). They also rank well for other industry terms like steel buildings, metal garages, etc.

So… why does this make them evil?

This company appears to be spamdexing their way to the top by using 5000ish domains with identical content. They seem to all use the same template and have the same content then cross link between them. Isn’t that supposed to raise some red flags someplace? [...]

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