SEO 101: Link Building

SEO 101: Link Building

Posted on 01. Jul, 2008 by Carolyn Shelby in SEO 101

Dave Conklin from ProspectMX joins Ne0 and me to discuss link building basics. Why did this guy get to be the guest? Because his company made this super cute Link Building 101 poster (pdf). We managed to cover most of the techniques on this kitschy primer, but had enough left over that we might do a Part 2 to cover the rest.

Download SEO 101: Link Building.
Originally aired on Webmaster Radio on 6/26/2008

The Handout
Seriously, this is frame-worthy. I’m going to get a big laminated version to put on the wall in my office.

Things we cover in this episode include:

  • Press releases (for links) — pay attention as there are some good tips for not breaking your budget and how to know when you should use free services versus when it’s a good idea to use the paid services.
  • Wikis and Social Sites
  • Traditional Link Building — Cherry picking links, how to ask for links the right way, how to NOT ask for links, etc.
  • Paid Links, Link Exchanges and Directories

Popularity: 67% [?]

Share and Enjoy:
  • del.icio.us
  • Sphinn
  • StumbleUpon
  • email
  • Google Bookmarks
  • LinkedIn
  • TwitThis

Tags: , , ,

19 Responses to “SEO 101: Link Building”

  1. Vic McDonald

    02. Jul, 2008

    I love the handout on link building 101. It’s printing out as I type. As someone who’s engaged in a lot of link building, this is a great outline of some important basics. Thanks!

  2. SearchCap: The Day In Search, July 2, 2008 | PAGE PROPELLER NEWS

    02. Jul, 2008

    [...] SEO 101: Link Building, Cshel [...]

  3. DazzlinDonna

    02. Jul, 2008

    dang, that’s a pretty spiffy poster. i’d pay to have that sent to me as a nice big poster. you should consider making some and selling them! i’d buy. :)

  4. Dave Davies

    02. Jul, 2008

    Love the poster. :)

  5. Beginner and Comprehensive Guides to SEO, Link Building, PPC, Social Media, Affiliate Marketing and Blogging | SEO Scoop

    02. Jul, 2008

    [...] Link Building 101 includes both a podcast and an awesome poster that does a great job of showing the basic concepts of link building. [...]

  6. Markus Walter | tekka

    03. Jul, 2008

    Thanks for your lovely German comment on my blog!

  7. Carolyn Shelby

    03. Jul, 2008

    @DazzlinDonna For $30, ProspectMX will send you a full size poster. See their post

  8. Link Building this Week (27.2008) | Wiep.net

    04. Jul, 2008

    [...] Shelby not only interviewed ProspectMX’ Dave Conklin for WebmasterRadio, but she also pointed to the awesome Link Building 101 sheet (pdf) that was [...]

  9. Erica Brooks

    12. Jul, 2008

    Great information. I will definitely put to use the information you gave on press releases.

  10. rumblepup

    22. Jul, 2008

    Awesome podcast and really neato coolio poster.

  11. Jason Bartholme

    22. Jul, 2008

    Nifty poster. We are a publishing house and I just sent it to our big ol’ print proofer. It will make for some good wall art. Thanks!

  12. DurbinDigital

    22. Jul, 2008

    Great podcast! and very schweet poster!

  13. Search24online SEO

    12. Dec, 2008

    Hey… wonderful poster ..
    Can I use it in my website :)

  14. Konrad

    18. Dec, 2008

    Really nice poster! I gave a copy to each of my SEO engineers at my day job :)

  15. Mark Harrison

    29. Jan, 2009

    Hey Carolyn,
    I’m from the UK and I listen to you on SEO 101 all the time as I like the way you guys keep it informal and not too stuffy. Can I use the poster on my sites or am I only allowed to link to it? Either way, I just love your blog, at last someone who doesn’t try to treat SEO newbies (ish) as idiots who fall for every scam going.

  16. Carolyn Shelby

    29. Jan, 2009

    Hey Mark,
    The poster isn’t actually mine, it was created by ProspectMX (see this post). They’re pretty liberal with the use permissions, but I’m sure they’d like credit for the work ;)

    Glad you enjoy the show!

  17. Mark Harrison

    30. Jan, 2009

    Great, I wil use it and credit them. Btw, your podcasts would be even better if the two other guys wouldn’t leave it to you all the time to fill in the silence between the talk! :)

  18. Programming Examples: Seo Link Building

    21. Mar, 2009

    [...] http://www.searchenginejournal.com/reciprocal-linking-seos-longstanding-contradiction/7194/ http://www.cshel.com/podcast/seo-101/2008/07/link-building/ http://www.seomoz.org/blog/my-give-it-up-presentation-from-smx-advanced-in-blog-format [...]

  19. Ressourcen zur Suchmaschinen-Optimierung (SEO) | SemanticBlog

    01. Aug, 2009

    [...] hervorragendes Poster über Linkbuilding, zum ausdrucken und an die Wand [...]

Leave a Reply