CSHEL Search Strategies is based in Chicago, IL and provides consulting services and training to SMBs and support for traditional marketing agencies and digital marketing agencies in the following areas:
- search engine optimization
- web development
- online pr and social media strategies
- online brand and reputation management
- training in seo, social media and blogging
About Carolyn Shelby
Since late 1994, Carolyn been professionally designing/building websites and helping businesses of all sizes integrate their offline and online marketing efforts. She specializes in organic search engine optimization, content marketing, and helping businesses rebuild under-performing (or just ancient) websites while preserving existing inbound links and search engine rankings.
Carolyn has worked in a variety of verticals, including Media (TV/Cable, News), Health/Medicine, Alternative Medicine/Homeopathy, Manufacturing, Professional Associations and with several Non-Profits.
In addition to consulting and speaking, she has operated Lafayette Online since July of 1995. Lafayette Online was originally part of the Internet Service Provider she ran in the mid-90s, and was spun off when she sold her ISP to a larger ISP in Indianapolis.
Carolyn is currently the Director of SEO and SEM for Tribune Publishing, and works on the Chicago Tribune, the LA Times, and six other Tribune newspapers including a number of other digital properties around the US.
The SEO 101 Podcast
Carolyn was the co-host of the SEO 101 podcast, heard weekly on BlogTalkRadio.